{image: Freeman Film}
 
Fusing style, sport and pop culture, roller-skating has captivated youth since the late 1880s. Within the last decade, a tough “Roller Derby” girl trounced any kind of softer spirit associated with the flashy disco “Roller Girl” but independent film Skateland provides a cinematic scrapbook of time and place during the last days of roller disco that will re-influence fashion and youth culture with a feminine approach. 
 
Trend indicators:
  • Seventies-inspired looks have been trending for several seasons now.
  • Rollerskating parties have reemerged across the United States, ushering in a new “Indie Sweetheart” skate queen and enmeshing a mothers memories of the past with her daughters dreams of the future.
  • Globally, advertising campaigns and editorial spreads are featuring roller-skating culturewith sun-drenched images of models with high-waist shorts, ultra-long wavy hair and classic retro roller-skates. 
  • Cochella has embraced the roller-skating trend with its pop-up rink run by Down & Derby for two years.
  • Shoe designer Nicholas Kirkwood detailed the making of his new thigh-high leopard print and Swarovski crystal–encrusted roller skates in a NOWNESS short film.
 
 
{photo: publicartfund.org by James Ewing}
 
A new chrome life-sized statue of Pop Artist Andy Warhol, called simply "The Andy Monument", was unveiled last week in New York's Union Square to celebrate the icon's daily wardrobe in the late 70s.

Sculptor Rob Pruitt devised the statue on a computer, choosing to show Warhol in his usual preppy wardrobe which consisted of a Brooks Brothers blazer, Levi's jeans, button-down shirt and a skinny tie. Chrome Andy is accessorized with a Polaroid camera hangs from his neck, and a Bloomingdale’s shopping bag (in which he usually carried copies of Interview, the celebrity magazine he founded in 1969).

The statue will remain on display through October 2nd and is located at 17th and Broadway, not far from Warhol's famous Studio.

We love the clever twist on iconic fashion as art.

 
Tags:
Britain's Matthew Williamson is the latest designer to collaborate with American department store chain Macy's on a limited-edition capsule collection. The diffusion line is scheduled to go on sale April 13th and will retail from $50 to $300.

{photo: Macy's}

“The most important thing is finding designers that best represent what the trends are of the moment,” said Molly Langenstein, Macy’s Inc. Executive Vice President of fashion and new business. “This spring, the Seventies prints and colors are strong influences, and Matthew exudes those. He is tremendous at pops of strong color and he does dynamic prints reminiscent of the Seventies and the disco era."

With a bohemian mood, the collection of 70s-inspired dresses and specialty pieces is on-trend for spring. Williamson told WWD: “The collection aims to capture the essence of the mainline brand, with a focus on effortless glamour; dynamic prints; loosely structured silhouettes, and pops of strong color.”

The sneak peek at the coming ad campaign featuring Dree Hemingway have us intrigued.

P.S. Karl Lagerfeld will be the next designer to create a collection for Macy's.
 

 
Intriguing trends & hand-selected stories...

FOOD

  • Coca-Cola Freestyle’s new self-serve soda fountain that allows customers select drinks based on brand, calorie content or caffeine levels, all through the system's touchscreen interface that can dispense up to 100 different drink flavored teas, waters, juices and soft drinks (via Springwise)

 
  • We love these hilariously absurd Superego podcasts featuring improvised “character studies” like California Cooking with Claymore Cleveland (via Flavorwire).
  • Double pop: A pop-up popsicle concept that might give the ice cream man a run for his money.
  • A visual exploration of 11 crazy potato chip flavors from around the world.

 
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FASHION
  • Five lifestyle-enhancing future of shopping applications that augment the online and traditional retail experience.
  • Standard hotels & Quiksilver collaborate on a swimsuit vending machine that distributes '70s-style trunks for the guys, and a black bikini for the ladies. First there was the (remember the flat shoe vending machine).
  • Le Bon Marché in Paris to sell Balenciaga Edition- a selection of clothes carefully chosen from couturier Cristobal Balenciaga’s original designs (via WWD).
  • Claw Money pops at Fred Segal with all new creative products and never-before-seen pieces (unlike some of those other pop-up stores that are just clearing out old inventory).